hi, I'm Alex.

A creative designer

I am a multi-disciplinary designerbased around Amsterdam. Crafting digitalexperiences with purpose & intent to createmeaningful connections between peopleand brands. Click to find out more.

& enthusiast

for everything on

two wheels.

Selected work

During recent years I was able to collaborate with awesome people realising projects for small and big brands. Here’s a selection of projects.

CarNext

Hyper-personalisation of an e-commerce second-hand car dealer.

Learn to Lead

Big decisions in a split second? What does it take to be in charge if lives depend on it?

photography presenting a cycling jersey I have design for Amateur cycling team Noord West

Noord West Cycling

Making competitive amateur cycling just a little more fun.

I’ve been working in design for ~8 years, with a brief 1-2 years in marketing before my design journey. I’ve changed to design because of my love to create, explore & solve problems. I am an autodidact, always trying to learn and improve. I get excited about crafting & directing the visual language of a product, while keeping modern possibilities & technology in mind.

Product & Visual design
Branding & Art direction
Animation & Motion design
Prototyping & more

photography of case study moosi. A website around interior design

Moosi Interior Design

Expressing digitally how to life & work, stimulated and nurtured by interaction.

Acting inbetween design, art & technology to craft meaningful connections between people & brands.

Posters

A series of poster designs I made exploring color, textures & typography.

Digital Transformers Awards

How I turned a corporate award into a colourful & edgy experience.

During recent years I had the chance to work for clients in a majority of sectors; from tech, education, engineering, culture & more. My goal is to create experiences that all humans can enjoy & use, while building strategic value for brands. Here's a selection of clients I've collaborated with:

case study of lely. photograph of a cow in a stable with a lely astronaut in the background

(COMING SOON) Lely

Giving animal friendly machines a second life.